MEDIA ADVERTISING
Run the business behind the audience
Subscriber growth, ad revenue, content performance, retention. Ask in plain English. Walk into the next exec meeting with this morning’s numbers.
No credit card required
Trusted by media companies
Querio understands the revenue and inventory model behind a media business.
3w to 30m
Cut time-to-new-report from 3 weeks to 30 minutes
One definition of audience, fill, and revenue
The metrics that drive a media business — subscriber definitions, content tiers, ad fill rate, attribution rules, revenue mix — live inside Querio’s Context layer. Versioned and shared, so editorial, sales, and finance all use the same definition. Change the rule once and every place that uses it updates. The board deck and the sales deck stop disagreeing on the number.
Revenue and audience reports that don’t go stale
Build the revenue or audience Board once. Subscriptions, ad revenue, audience by source, content engagement, churn cohorts. It refreshes on a schedule from a reactive Notebook, so when definitions or attribution rules change, the Board updates with it. Mark a Board “verified” so the team knows what finance has signed off on.
Ask the audience or revenue question, get the answer
Editorial, sales, and finance ask Querio in plain English: “subscription retention by content tier?”, “ad fill rate by inventory type?”, “which content drives the most signups?”. Querio returns the answer with the analysis behind it, so finance can audit and the data team can re-run when needed. The agent gets sharper as your team accepts answers and Context tightens.
Built for media and ad-tech
Plain-English Explore
Editorial, sales, ops, finance ask without SQL.
Connects where your data lives
Querio queries the warehouse where your CMS, ad server, Stripe, ESP, and event-tracking data lands.
Embed and share
Boards live on a URL. Embed in a partner portal via iFrame, expose via API, or drop in Slack.
“I’ve been really surprised with how well Querio works. The team is a lot more self-sufficient than I assumed they could be.”
Built for teams that can't compromise on security.
SOC 2 Type II. Customer data is never used to train models. RBAC and SSO. Querio runs against your warehouse using your existing credentials.
Read our security review ›Your data is never used for training
Querio has read-only access to your data. We cache conversation previews so your past chats load fast — nothing else is stored, and nothing is ever used for training, on our side or our model providers'.
Your queries run inside your infrastructure
Querio's code execution environment — where credentials live and queries hit your database — can run on your own infrastructure. Your data never leaves your perimeter to be queried.
SOC 2, GDPR, and HIPAA ready
Compliance documentation ready for procurement. BAAs available for healthcare, full GDPR alignment for EU data.
Built for security reviews
Documentation, architecture diagrams, and security questionnaires ready to go. We've been through the review process — we know what your team needs.
Frequently Asked Questions
Does Querio work with our ad server, CMS, and ESP?
Querio queries the warehouse where that data lands. If you sync your CMS, ad server, ESP, and event data into the warehouse, Querio reads it like any other table.
Can it model attribution and retention?
Yes. Notebook is reactive Python — your data team can build the model once and the Boards downstream pick up new results.
Can I share a Board with a partner or client?
Yes. Boards live on a URL and can be embedded via iFrame.
Will my editorial or sales team need SQL?
No. They live in Explore. The analysis is there for finance or analytics to verify.
How fast to start?
A free trial sets you up in minutes. A guided pilot for a fuller rollout takes two to three weeks.